• PGDRM

  • Amity Business School Noida offers PGDRM which is a 1 year full time post graduate course divided in two semesters. The faculty members give their best in teaching students in academic and research and also provides the detail information about industries.

    Fees :

  • Syllabus

     

    Semester 1
     
    Principles of Management
    Consumer Behaviour in Rural Markets
    Fundamentals of Rural Marketing
    Social Marketing
    Public Relations and Corporate Image
    Marketing Research and Report Preparation
    Business Environment and Law
    Industrial Visit
    Business Communication – I
    Behavioural Science – I
    Foreign Language - I 
    French
    German
    Spanish
    Japanese
    Chinese
     
    Semester 2
     
    Rural Economic Environment and Policies
    Agricultural input, output and food Marketing
    Rural Retail Management
    Supply Chain and Logistics Management
    Rural Sales & Distribution Management
    Rural Advertising, Brand Management & Communication
    Project Report
    Business Communication – II
    Behavioural Science – II
    Foreign Language - II
    French
    German
    Spanish
    Japanese
    Chinese

  • Eligibility

    Candidates who have passed graduation with minimum 50% marks in any stream are eligible for admission into this course.

  • About Amity Business School Noida

    Amity Business School is a private business institute in Noida, founded in the year 1999 by the Ritnand Balved Education Foundation. Ever since its inception, Amity Business School has been on the path of success with its quality management edu..


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