• PGDM Retail Management

  • Post Graduate Diploma in Retail Management offered by Birla Institute of Management Technology is a two years full time course having an intake capacity of 60 seats. The course is approved by AICTE and fees is around Rs. 7,00,000/-. Syllabus is divided on trimester system and this course is having total six trimester. The department provides complete knowledge to students regarding retail industry.
    Fees : Rs. 7,00,000/-

  • Syllabus

    First Year
     
    Trimester I
     
    Retail Concepts and Environment
    Marketing Management-I
    Merchandising Management
    Business Communication -I
    Statistics for Business Analysis
    Managerial Economics
    Organisation Behaviour-I
    Financial & Managerial Accounting
     
    Trimester II
     
    Supply Chain Management
    Human Resource Management
    Corporate Finance
    Retail Store Management
    Marketing Management-II
    Consumer Behaviour
    Business Environment
    Business Communication-II
     
    Trimester III
     
    Operations Research
    Management Information Systems
    Sales and Distribution Management
    Service Marketing
    Visual Merchandising
    Inventory and Logistics Management
    Mall Management
    Research Methodology
    Business Communication-III
     
    Second Year
     
    Trimester IV
     
    E-tailing and non store retailing
    Franchising and Global Retailing
    Retail Branding
    Rural Retailing
    Category Management & Private Labels
    Integrated Marketing Communications
     
    Trimester V
     
    Customer Relationship Management
    Consumer Law & Taxation
    Retail Strategy & Negotiation
    Retail Banking Operations
     
    Trimester VI
     
    Corporate Ethics
    Retail Economics
    Quality Certification & Retail Benchmarking

  • Eligibility

    Candidates seeking admission into this course must have graduation with 50% marks.

  • About Birla Institute of Management Technology (BIMTECH)
    Birla Institute of Management Technology (BIMTECH) was established in the year 1988 and founded by Birla Group of Companies. It is consistently ranked in the Top Ten among all private B-Schools and in the Top 20 among Top 50 B-Schools in Indi..

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