• Post Graduate Diploma in Advertising & Public Relations

  • IIMC New Delhi offers Post Graduate Diploma in Advertising & Public Relations, which is one year duartion course. The course was started in the year 1981 and has an intake capacity of total 75 seats. The main objective of this programme is to enable the students to integrate various functions with organisational goals and strategies.
    Fees :
  • Syllabus

    Communication Theory and Research  (100 Marks)
    Marketing (100 Marks)
    Advertising: Principles, Concepts and Management (100 Marks)
    Advertising: Creativity and Campaign Planning (100 Marks)
    Public Relations: Principles, Tools and Method (100 Marks)
    Corporate Communication (100 Marks)
    Oral and Visual communication (100 Marks)
    Production Techniques and Methods (100 Marks)
    Media Planning (100 Marks)
    Advertising, PR and Marketing Research Methods (100 Marks)
  • Eligibility

    Candidates eligible for this course must have graduation degree from recognized university and selection is done through all-India entrance examination.

  • About IIMC New Delhi

    The Indian Institute of Mass Communication (IIMC) was formed in the year 1965 by the Government of India. The institute boasts of highly qualified professionals that have significant work experience in their field of specializations. It is main..