• Hinduja College of Commerce offers Bachelor of Mass Media, which is a three years full time undergraduate course. It comprises of total six semesters. The institute is organizing industrial visits from the year 2005. After completion of this course placement facility is provided.
    Fees :
  • Syllabus

    Semester I
    Effective Communication-I (English , Hindi , Marathi)
    Fundamentals of Mass Media Communication 
    Introduction of Computers
    Land marks in 20th Century History of World, India & Maharashtra 
    Introduction to Sociology 
    Semester II
    Effective Communication (English , Hindi , Marathi)
    Political Concepts & System
    Principles of Marketing & Management
    Introduction to Psychology 
    Introduction to English Literature 
    Translation Skills
    Semester III
    Introduction to Creative Writing
    Introduction to Media Studies
    Introduction to Cultural Studies
    Introduction to Public Relations
    Introduction to Understanding Cinema 
    Introduction to Advance Computers
    Semester IV
    Mass Media Research 
    Organization Behaviour
    Radio and Television 
    Print Production & Photography
    Introduction to Advertising
    Introduction to Journalism
    Semester V
    Feature and Opinion 
    Journalism & Public Opinion 
    Indian Regional Journalism 
    News paper & Magazine Making
    Advertising in Contemporary Society
    Copy Writing
    Advertising Design
    Consumer Behavior
    Media Planning & Buying
    Brand Building
    Semester VI
    Press Laws & Ethics
    Broadcast Journalism 
    Niche and Business Journalism
    Internet Issues in Global Media
    News Media Management 
    Contemporary Issue
    Advertising & Marketing Research 
    Legal Environment & Advertising Ethics 
    Financial Management for Marketing & Advertising 
    Agency Management
    Principles & Practice of Direct Marketing 
    Contemporary Issues
  • Eligibility

    Candidates eligible for this course must have 10 + 2 pass certificate from recognized institute.

  • About KPB Hinduja College of Commerce and Economics Mumbai

    Founded in the year 1974, KPB Hinduja College of Commerce and Economics has become one of the esteemed colleges in India offering quality higher education in the field of Arts and Commerce. It is considered as a leading commerce college in Mumb..