• PGDM in Public Relations & Corporate Communication

  • Xavier Institute of Communications offers Post Graduate Diploma in Public Relations & Corporate Communication, which is a two years full time course approved by AICTE. The course comprises of 28 modules and the department arranges seminars and workshops for students. 75% attendance is compulsory in each module and the total fees for this said course is Rs. 1,62,613.

    Fees : Rs. 1,62,613
  • Syllabus

    A Core Skills for P. R.
     
    P.R. Concepts, Structures & Practice
    The P.R. Campaign / Strategic P.R.
    Effective Writing for P. R.
    P.R. & Media Relations
    Client servicing
    Corporate Communication Concepts
    Corporate Communication Practice
    News Reporting
    Research and Research Writing
    Measurement of P.R. Objectives/Campaigns
     
    B Foundation based Skills for P. R.
     
    The Making of a P.R. professional
    Management Studies
    The Mass Media Industry
    Effective Business Communication
    Integrated Communication
    Corporate Branding
    P.R. Industry Practice and Application
    Event Management
    Event Planning and Execution in P.R.
    Computer Skills for Media and Communication
    New Media
    P.R. Case Studies: Research, Analysis and Solutions
    Crisis Communication
     
    C Value added Skills for P. R.
     
    Relationship Management
    P.R. Law & Media
    Audio Visual Communication Production
    Public Speaking & Presentation Skills for P.R. Professionals
    Professional Etiquette & Standards for P.R. Professionals
     
    D: Industry Internship
  • Eligibility

    Anyone who is a graduate in Arts, Science, Mass Media, Commerce are eiligible for this course. There is an online entrance test followed by an individual interview.
  • About Xavier Institute of Communication Mumbai

    Effective communication plays a vital role in the development of individuals and organizations. It is the only key to victory in today’s corporate world. Keeping this thing in mind, a wide range of communication institutes has been develo..